China news agency, Beijing, February 2 (Reporter Pan Xulin) - The face of the rapid growth of China's pet market, the world's largest pet food manufacturers in China, Nestle, one of the first pet food plant, put into operation in Tianjin today.
1985, through the acquisition of the production of hi-yue Sanhua cat food company, Nestle entered the pet food area of the mainland of China. Nestle is currently in the global pet food market share of 24.5 percent, slightly lower than the Mars 0.1 percent. Initial investment of 80 million yuan Nestle Purina pet food companies put into operation, would be likely to exceed the market share of Mars.
President and Greater China Tianjin Nestle Purina pet food company Nestle, chairman of Mullick, the opening of the Tianjin plant will be able to direct the production of Nestle Purina's "Le Condor," "Hei Yue", " crown can be "and other brands of pet food. Prior to this, Nestle since 2003 the introduction of the pet food business to China, Shanghai has always been dependent on a packaging factory, packaging imported pet food.
Experts predict that by 2008 China's pet food and supplies market will reach 6000 million yuan, the Chinese economy the size of pets in the next few years could reach 15 billion yuan, a huge market opportunity to attract the world's major pet food giant's attention.
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